Marketing smarter with AI.

Target your audience with machine-tuned precision.

Our machine automatically improves your ad relevance based on how your audience engage with your ads, all in real time.

Find the segment most likely to convert.

By choosing variables like age groups and interest keywords based on assumptions,we risk excluding key audiences. With accelerated testing, we can test all possible combinations at a fraction of the time and cost.




Enjoy increased ad effectiveness with each iteration.

With machine learning, Optimate consolidates and processes past campaign insights across the different channels to predict your next best move.



Enabling you to SCALE.

Automated optimisation frees marketers from inefficient & ineffective day-to-day campaign management so that they can focus on what truly matters, like creating great content. Track & run multiple campaigns for multiple markets on multiple channels from one dashboard.


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Optimate in the Press

Previously Ad+platform